Kaplan is a company dedicated to helping students succeed and develop their professional careers. As a Student Brand Ambassador, I used my consulting and communication skills to build and strengthen Kaplan partnerships with clubs and other organizations on campus. With my platform, I delivered presentations to inform students about different paths they are able to take after graduation, what they needed to prepare, and how Kaplan is able to help further their goals. I also leveraged my social media networks to get students engaged with our free events, resources, and expertise which included live seminars and panels with professionals or graduate students. I was able to get creative by making my own social tiles and finding new and innovative ways to further the seasonal campaign while maintaining brand identity.